Marketing ROI
Know exactly what your marketing spend is buying.
Stop guessing. Atlas+ connects your ad spend to actual revenue — across every channel, every touchpoint, every device.
The attribution problem
You're optimizing for the wrong channel
Last-click attribution gives 100% credit to the final ad. Multi-touch reality: it took 7 touchpoints. The organic post, the retargeting ad, the email sequence, the branded search — all invisible in your current reporting. You're cutting the channels that drove the sale.
What Atlas+ gives you
Real attribution. Real decisions.
Multi-touch attribution
See which channels and touchpoints actually drove the conversion — first touch, linear, time-decay, and data-driven models side by side.
ROAS by channel
True return on ad spend — not platform-reported, but revenue-verified against your Stripe, Shopify, or payment data.
Spend efficiency
Find the exact point where each channel stops being profitable. See the marginal return on the next dollar spent — by channel.
Creative performance
See which ad creatives drive the best CAC and LTV downstream — not just the highest CTR on the platform dashboard.
Cross-channel modeling
What happens to revenue if you pause Google? Atlas+ models the downstream impact before you make the move.
Incrementality signals
Separate organic lift from paid lift. Stop double-counting conversions that would have happened anyway.
Metrics tracked
Every spend signal, connected
Insight from Atlas+
20% of your spend drives 68% of your revenue.
Reallocating $1,200/mo from Google Display to Email could add $22,000/mo in attributed revenue based on your current conversion rates and LTV by source.
"We were spending $8k/mo on Google thinking it was our best channel. Data-driven attribution showed Email was 7× more efficient. We reallocated. Revenue up 31% in 45 days."
DTC ecommerce founder
Shopify · $95K/mo revenue
Your growth data is waiting.
So is Atlas+.
Connect your stack in under 5 minutes. First ranked growth moves the same day.
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